CptStern
suckmonkey
- Joined
- May 5, 2004
- Messages
- 10,303
- Reaction score
- 62
very interesting article on the army's involvement in the game Americas Army. Contrary to popular belief the army had little involvement in it's creation. Some interesting tidbits:
"The Army is basically clueless when it comes to making games and they don't know how to treat people, especially game developers. They had an A-level team, but I honestly don't see
them building another one (particularly since they weren't the ones who built the first one). "
"Working on the game was a wacky adventure, and not the
type of thing most game developers will ever experience. The job of a game developer is pretty strange as it is, but making a game for the Army was a down right surreal experience."
"Once the Army figured out that the game was the single most successful marketing campaign they'd ever launched (at 1/3rd of 1% of their annual advertising budget), we suddenly came under a very big microscope."
personally I dont agree with marketing a game as a tool for army recruitment ...it's just not in any way a realistic portrayal of what it is to die for someone elses ideals. It's the ultimate in false advertising
"The Army is basically clueless when it comes to making games and they don't know how to treat people, especially game developers. They had an A-level team, but I honestly don't see
them building another one (particularly since they weren't the ones who built the first one). "
"Working on the game was a wacky adventure, and not the
type of thing most game developers will ever experience. The job of a game developer is pretty strange as it is, but making a game for the Army was a down right surreal experience."
"Once the Army figured out that the game was the single most successful marketing campaign they'd ever launched (at 1/3rd of 1% of their annual advertising budget), we suddenly came under a very big microscope."
personally I dont agree with marketing a game as a tool for army recruitment ...it's just not in any way a realistic portrayal of what it is to die for someone elses ideals. It's the ultimate in false advertising