Raziaar
I Hate Custom Titles
- Joined
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Subway is attempting to counter the ability for places to use the term footlong when selling or advertising sandwiches and hotdogs.
Seriously... trademarking "footlong".
http://www.tampabay.com/news/busine...ey-island-drive-inns-footlong-hot-dog/1093667
I hope subway gets a footlong verdict up their collective asses. **** you subway. I'm on the side of the other businesses. This kind of trademark bullshit pisses me off.
He has a strong case... I say he goes through with it. I hope this ends up as a publicity shit storm for Subway.
Seriously... trademarking "footlong".
http://www.tampabay.com/news/busine...ey-island-drive-inns-footlong-hot-dog/1093667
Blair Hensley always thought of the 1963 menu on the wall of his Coney Island Drive Inn as nothing more than a curiosity.
Now it might become legal evidence, especially the item called a "footlong'' that proves Coney Island was using this term 47 years ago.
"You are hereby put on notice to cease and desist from using FOOTLONG in association with sandwiches. You must immediately remove all references to FOOTLONG in association with sandwiches,'' a lawyer for the company wrote in a letter that Hensley received Thursday.
The letter goes on to say that the Subway chain has applied to the U.S. Patent and Trademark Office for the exclusive right to use the term for its large-sized subs.
Hensley, 31, who bought the now 50-year-old restaurant in 2006, said his first reaction when he opened the letter was, "Are you kidding me?''
I hope subway gets a footlong verdict up their collective asses. **** you subway. I'm on the side of the other businesses. This kind of trademark bullshit pisses me off.
Still, if Hensley ignores Subway's letter, he could end up in federal court fighting a wealthy corporation, said Frijouf. "Sometimes it comes down to a business decision.''
Hensley hasn't decided what to do yet. But even consulting a lawyer will quickly consume the profits from Hensley's, um, most lengthy hotdogs, which sell for $2.40, with chili.
"This is going to cost me a lot of footlongs,'' Hensley said.
"It's corporate America trying to put it to the little man,'' Steele said.
True, but I get the feeling Coney Island will be fine.
He has a strong case... I say he goes through with it. I hope this ends up as a publicity shit storm for Subway.