Left 4 Dead Pre-Orders 60% Up on Orange Box

Evo

Tank
Joined
May 6, 2005
Messages
6,517
Reaction score
7
According to this Edge Online report pre-orders of Valve's upcoming survival-horror-co-operative-shooter-extravaganza are 60% higher than those for the Orange Box.

Valve managing director Gabe Newell has this to say regarding the pre-orders:

"People had really strong reactions to Left 4 Dead when we started showing it. Our pre-orders are running 60 percent ahead of Orange Box. This in combination with the fact that it is a new IP made us think that an extensive marketing program made a lot of sense."

Valve have launched a massive promotional campaign for the game costing $10 million and covering television, online, print and outdoor advertising. The promotional posters for the game (as seen below) feature the logo of the game, the disfigured hand that is now synonymous with the game.[br]</br>

<div align="center"></div>[br]

These advertisements will run hand in hand with a massive television campaign with 30-second adverts appearing on a wide variety of US TV networks from November 9th to the 28th. The ads will be mixing humour and horror, and I assume with bear classic Valve stylings.

The Xbox 360 and PC demo of the game is slated to be released in early November and will feature 1-4 player gameplay from the game's "No Mercy" campaign. Newell is also positive regarding the future success of the game.

"Well, Left 4 Dead has a long way to go to beat Half-Life and Counter-Strike, but our fans' excitement when they play the game has certainly infected us. It will be a top five title for the year, but beyond that we'll have to see how big it gets."

Pre-orders up 60% on the Orange Box, a $10 million advertising campaign? I am sure that Left 4 Dead will be a hugely successful game.
 
I cannot wait to see these ads.

But I am still weary how L4D will actually be.
 
Wow that's amazing and awesome.

60% higher pre-orders than the Orange Box and you can't even pre-order on Steam yet!

No wonder all of Valve seems to be focusing on it.
 
Very good to hear. Do you guys think it will beat TF2 in the long run at player base? TF2 runs at about 15,000-20,000 players any time.

Im thinking week 1 will see an easy 25,000-30,000
 
wow that's amazing and preorders on steam aren't available yet!
 
Wow, they're using the wrong hand.
 
I am still weary how L4D will actually be.

Well if the game has 60% higher pre-orders than the Orange Box clearly people who have tried this game out love it and people who haven't have high hopes.
In the end of the day, Valve has constantly brought us quality so if you've loved their previous work, I'm pretty sure you'll love this. Come on, it's a Co-Op Zombie Survival Horror Game! :)
 
Am I the only who came in here thinking we'd get 60% off when pre-ordering L4D? (despite how insane a pre-order discount that is)
 
Well if the game has 60% higher pre-orders than the Orange Box clearly people who have tried this game out love it and people who haven't have high hopes.
In the end of the day, Valve has constantly brought us quality so if you've loved their previous work, I'm pretty sure you'll love this. Come on, it's a Co-Op Zombie Survival Horror Game! :)

There are many games that have been over hyped in the past, quite frankly, there hasn't been enough gameplay footage, and from the footage I've seen the gameplay doesn't look to interesting. Just running around on the streets with lots of random zombies running at you. If that is the bulk of the gameplay, it will get old really fast.
 
There are many games that have been over hyped in the past, quite frankly, there hasn't been enough gameplay footage, and from the footage I've seen the gameplay doesn't look to interesting. Just running around on the streets with lots of random zombies running at you. If that is the bulk of the gameplay, it will get old really fast.

There has been a ridiculous amount of gameplay footage around for months, also your missing the point of it, its a cooperative multiplayer game not a singleplayer, the ai director is somthing that has never really been seen before, it is constantly changing the sound, fog, visuals, enemy placements, pacing, weapon and item spawn locations, etc, the whole point of that is to bring replayability and unpredictability, which are the downsides in any coop game.

Every hands-on preview that I have read so far, either from media or random people, has been positive, but I guess if you just dont like the basic premise of playing a cooperative shooter with your friends, then its just not aimed at you, but for alot of us, its exactly what we want.
 
Total orders (including Xbox, I'm guessing, since Valve now have an established foothold in that market off the back of the OB)
 
Looking good. Can't wait to get my hands on this baby.
 
Hmmm... I wish they did this previously since HL2 and others spread mainly by word of mouth and Halo got all the attention.
 
How many valve games haven't delivered though?

Well yes, I know, I am a very dedicated Valve fan, even when it comes to arguable things like Episode 1, I still enjoy.

However, for the first time I am kinda weary. In the beginning I was really pumped for L4D, now I am really wondering.

I dunno where you guys have found so many gameplay videos? I've seen only two very brief ones. Have they even shown the infected viewpoint yet? I remember hearing news about footage going to be released.


As November nears, if something doesn't really excite me for this (which I am really, really, hoping it does) I may actually wait for some friends to buy it and hear what they have to say. (Which is very rare for me, I usually buy my Valve games ASAP)
 
Well yes, I know, I am a very dedicated Valve fan, even when it comes to arguable things like Episode 1, I still enjoy.

However, for the first time I am kinda weary. In the beginning I was really pumped for L4D, now I am really wondering.

I dunno where you guys have found so many gameplay videos? I've seen only two very brief ones. Have they even shown the infected viewpoint yet? I remember hearing news about footage going to be released.


As November nears, if something doesn't really excite me for this (which I am really, really, hoping it does) I may actually wait for some friends to buy it and hear what they have to say. (Which is very rare for me, I usually buy my Valve games ASAP)

Well each to there own mate, personally this is one of the few games I'm actually looking forward to. I can understand your concirns, I like to think that the hype behind this game is there for a reason, as we all know most of the time hype is just that, hype...
Guess I'm just blinded by Valve and how they haven't let me (or us) down yet! :cheese:
 
Wow, they're using the wrong hand.

Yeah, I saw that. In an interview somewhere, the interviewer asked why they didn't use a left hand on the boxart (this was before they did use a left hand on the boxart) and the interviewee said that there was a reason. I suspected it was a joke at the time, but maybe we'll find out?

Episode 1 :p

... was awesome.
 
Man, I rushed to Steam then thinking I could pre-order finally...:(
 
There are many games that have been over hyped in the past, quite frankly, there hasn't been enough gameplay footage, and from the footage I've seen the gameplay doesn't look to interesting. Just running around on the streets with lots of random zombies running at you. If that is the bulk of the gameplay, it will get old really fast.

Then dont play it, im sure theres more to left 4 dead than what you think. But when almost every person who has stated their reaction on what they feel about the game, and say its amazing, im sure theres something about it...

Episode 1 :p

Episode 1 definitly delivered, continued story line, had some really fun gameplay... Just didnt have a lot of new stuff and seemed depressing at times because its like Hl2 except in utter chaos... good game though
 
Well yes, I know, I am a very dedicated Valve fan, even when it comes to arguable things like Episode 1, I still enjoy.

However, for the first time I am kinda weary. In the beginning I was really pumped for L4D, now I am really wondering.

I dunno where you guys have found so many gameplay videos? I've seen only two very brief ones. Have they even shown the infected viewpoint yet? I remember hearing news about footage going to be released.


As November nears, if something doesn't really excite me for this (which I am really, really, hoping it does) I may actually wait for some friends to buy it and hear what they have to say. (Which is very rare for me, I usually buy my Valve games ASAP)

I'm in the same position. I've bought every game Valve put out for a long long time...but this time I'm waiting for the demo, haha...
 
l4d-new-york.jpg

Why couldn't that have been in Time Square when I was there :( That would've been so ****ing awesome.

Man, I rushed to Steam then thinking I could pre-order finally...:(

Yeah so did I. I need to use my money for an alarm clock anyway, far more important than a game.


...or is it?
 
Counter-Strike isn't a Valve game. It's a Gooseman/Cliffe game polished up by Valve.
 
No doubt we'll be able to order over steam a week or two before official release. I wonder what the split is between pre-orders for PC/Console copies is. Either way Valve is just giving the retailers the head start so they can't start bitching at Steam.

On another note for all intensive purposes this is a Valve game. Turtle rock have been working with Valve for ages now and happened to be swallowed up some time ago. Thus this is a Valve game.
 
Turtle Rock Studios no longer exist, Valve bought them out earlier this year and are now called Valve South. Valve were working with them very closely until that point, new technologies were added to the game, like physics based animation etc as part of it.

Some of the videos are fun, but other than getting the idea of gameplay, they just don't mean as much as they do once you've played the game.

I had immense fun playing through ~3 campaigns in the summer and my girlfriend and my friends wife, who don't play games, loved it and now want to pre-order to play it with us.

It actually does seem to be one of those games who's gameplay outstrips the visual aspect you get from the videos. Oh, and the graphics are very impressive seen first hand as you play.

Steam pre-orders from the 15th Oct AFAIK.
 
I had immense fun playing through ~3 campaigns in the summer and my girlfriend and my friends wife, who don't play games, loved it and now want to pre-order to play it with us.

It actually does seem to be one of those games who's gameplay outstrips the visual aspect you get from the videos.

Exactly. This is what everyone who has had the opportunity to play the game has been saying. The videos just don't convey the feeling you get when playing the game. No wonder Valve's ready to pump $10 mil into advertising and stuff. They know they have a big hit in their hands. I'm sooooooo anxious to get my hands on the game!
 
$10 million is a lot. They would have to sell 333,333 copies at $30 a piece just to cover advertising alone. Not including labor for developement, ect.

How many freakin games do they sell? LOL
 
POSTER SNIP

Is there no better copy of this poster around? The girls hand is still borked in this one.

Anyway, the ads look awesome. My heart would skip a beat if I saw one on the side of a bus round these parts, though I know that would never happen. Cool anyway.
 
I've got a question, it says that Left 4 Dead is released on the 18th in USA and 21st Worldwide. Is this just the release dates for the shops or does this count on Steam as well. I hope it doesn't 'cause I don't like the idea of people playing it 3 days before me! :p (Yes, I know there will be a demo to play before but that doesn't count!)
 
Here ya go :)


www.left4dead411.com said:
We asked Doug to set the record straight, and he responded in an e-mail saying the following:

In the US:
The product will ship TO stores on the 17th.
It will be in boutique stores and on Steam on the 18th.
The mass merchant US stores will have it on the 19th.

In the rest of the World:
The product will be available on Friday, Nov 21.

On Steam:
The game will likely be available early the morning of the 18th (Pacific time).
 
Back
Top