Where is the Havok Half-life 2 advertisement campaign?

[Raziaar]

http://www.havok.com/company/news/Havok_Valve_marketing_release.pdf

Apparently valve and havok are teaming up for an advertisement campaign for half-life 2 and the havok engine. We're talking full professional stuff here, not demos or anything. I was wondering if this has already happened yet or what?

I havent seen anything on it, and it'd be neat to see what kinda campaign ideas they come up with to make me even more hungry for this game.

 

[SMT]

Thanks to the Havok physics engine, I'm sure the manipulator will be enshrined in the FPS Weapons Hall of Fame, right next to the rocket launcher and the crowbar.

 

[madca7`]

jup . . .. . . ..

 

[CR0M]

Don't forget the stakegun, possibly the most original fps weapon in years...

 

[ferd]

ah well, it would be the first time a PC game would have advertising like that...i think

 

[SMT]

Yeah, I loved that gun in Painkiller, even if the shotgun is the only one I ever really used.

 

[Impulse147]

The stakes were a bit big, but other than that it was great fun.

 

[Mac]

i love physics in games :cheers:

 

[Lobster]

I think it should be really cheap and pointless like those splinter cell adverts...

A guy in a HEV suit uses the manipulator to stack up barrels to see through a window in the girls locker room. rofl

 

[Mechagodzilla]

So, Havok is basically advertising that it takes extensive modification by an outside party to get their physics up to a Valve-acceptable level?

 

[Lobster]

So, Havok is basically advertising that it takes extensive modification by an outside party to get their physics up to a Valve-acceptable level?

They worked together to use the engine in new ways, Just like valve worked with softimage to bring in some new ideas in there later builds, Its somthing both benefit from.

 

[Mechagodzilla]

They worked together to use the engine in new ways, Just like valve worked with softimage to bring in some new ideas in there later builds, Its somthing both benefit from.

I know, Havok is great. But without Valve's tinkering, it would be Max Payne 2.

Actually, I guess that makes the co-operativeness of the ad make more sense.

 

[Democritus]

http://www.havok.com/company/news/Havok_Valve_marketing_release.pdf

Apparently valve and havok are teaming up for an advertisement campaign for half-life 2 and the havok engine. We're talking full professional stuff here, not demos or anything. I was wondering if this has already happened yet or what?

I imagine the advertising campaign is in the same bucket along with:
-The SDK
-The Tech/Performance Demo
-Updates to the Half-life2.com website (check back for E3 information!)
-The game itself
-Everything else Valve has promised

I think the official name of the bucket is "LIMBO." Believe no date. Believe no estimates. The truth ISN'T out there.

 

[RMachucaA]

A month before release the advertising campaign will come to life, so i guess around september we will start seeing it

Although i wish we could have HL2 by next month.

 

[Shuzer]

A month before release the advertising campaign will come to life, so i guess around september we will start seeing it

Although i wish we could have HL2 by next month.

Mid-summer != beginning of fall

 

[Impulse147]

actually advertising for HL2 has already started, thier was atleast 3 in my pc gamer magazine.

 

[shuurajou]

Don't forget the stakegun, possibly the most original fps weapon in years...

I dunno. Do you remember a gun (or so called gun), from a game called blood. You fired it and then you controlled it with your mouse untill you burrowed it into somebodys cranium and bored out their brain. It was called something to do with cerebrum. Used to love playing multiplayer using that weapon .

 

[Raziaar]

I dunno. Do you remember a gun (or so called gun), from a game called blood. You fired it and then you controlled it with your mouse untill you burrowed it into somebodys cranium and bored out their brain. It was called something to do with cerebrum. Used to love playing multiplayer using that weapon .

Cerebellum removerellum!

Bleh... ehehe, i'm so stupid tonight. So exhausted, off from a hard week of work and ready for the weekend! Woot!

 

[PatPwnt]

I dunno. Do you remember a gun (or so called gun), from a game called blood. You fired it and then you controlled it with your mouse untill you burrowed it into somebodys cranium and bored out their brain. It was called something to do with cerebrum. Used to love playing multiplayer using that weapon .

That was turok 2!

 

[shuurajou]

That was turok 2!

Hehe, yeah, there was one of those in turok too. But there was another one in Blood. Was like a silver orb that flew around with kind of--claws on it. And you piloted it ^^. Was great fun.

 

[Headwires]

that gun sounds cool anyway i've seen plenty of advertisements for HL2, i think they should just release it :/